Mark Andreessen talks about NING, Politics and Social Media Communities on Charlie Rose

Charlie Rose:
I would assume so. So social networking is hear to stay. The Obama campaign —Revolutionized politics, didn’t it?

Marc Andreessen:
Excellent example. The Obama campaign by far, like the most aggressive state of the art uses social networking approaches, right, and philosophies. Now, primarily, that was harnessed in the form of fund raising. Right? It was an engine to be able to generate just gigantic numbers of campaign contributions. So every new campaign is going to use these technologies and these approaches. We have a lot of politicians creating networks on Ning. There will be a whole new wave of social networking in politics, right? And also the Obama campaign was very good for volunteer coordination over this. But there is a whole aspect of this for getting the message out in how the campaign gets covered and how the debates happen and how communication happens, which has yet to come. And that will be in ‘12 or ‘16.

Charlie Rose:
And in fact, I think Obama now speaks — rather than using the radio program, speaks online.

Marc Andreessen:
On YouTube. Right. He puts the video on YouTube and then that spreads out all over the web. In politics that’s amazing. In the rest of the world, that’s how things work today.

See the transcript on TechCrunch - Click Here : http://www.techcrunch.com/2009/02/20/andreessen-on-charlie-rose-i-am-creating-a-fund-full-video/

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